Apple Launches New Program To Improve Smartphone Repairability Worldwide
Apple has announced that it has launched a global program to send domestic service experts overseas .
Apple has announced a new program that will focus on knowledge sharing of advanced smartphone repair techniques at its service centers around the world . As part of the program , the South Korean tech giant is sending its experts to different countries to teach new techniques on device repair. Last month, the tech giant sent an instructor specializing in Galaxy smartphones to India to help employees master these techniques . In the future, it plans to extend this expertise to smart TVs as well.
New Program Announced To Improve Repairability
Announcing the new initiative in a press release on its Korea newsroom site, the company said (translated from Korean), “Samsung Electronics Service is spreading its world-class service capabilities overseas. Starting this year, Samsung Electronics Service has begun operating the ‘Domestic Service Expert Overseas Dispatch’ program as a regular program.”
The program addresses the gap in repair service quality between South Korea and the rest of the world. The company says these global service capabilities will focus on customer consultations as well as repairs to improve users’ experience.
As part of the program , the tech giant deployed a ‘Galaxy Service Expert Instructor’ to Samsung Electronics India, who visited eight major service centres across the country and shared his expertise with the teams working there.
The main focus of the instructors was to impart knowledge of single component repair to India Mobile Screen Repair Centre (MSRC), the largest smartphone display single component repair hub in India.
Samsung emphasized that “display unit repair is an advanced repair method that involves disassembling the display unit, frame, battery, etc. and replacing only the necessary parts. Display unit repair requires advanced technical skills and specialized equipment.” Similar advances are being made in many other countries.
the focus of the program beyond smartphones to other devices, and next month the company will send a home appliance and TV service expert to the Philippines to teach local employees the know-how of AI home appliances.